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By Seth Godin on marketing, tribes and respect – http://bit.ly/1GaMGPV
When you make your customer feel stupid, you’ve given him no choice. He needs to blame you.
Some ways to make people feel stupid:
Charge different prices at different outlets and shrug your shoulders when you get found out.…
By Alex Lirtsman, from ‘Net Features – http://bit.ly/1sJ7EK8
Nowadays, it seems like every brand has a blog to round out its digital footprint. Some blogs are better at producing relevant content and others are better at posting an instant viral hit.…
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Ah, slogans: Those easily identified and often game-changing phrases that can come to symbolize a brand for an entire generation or more.…
By Susan Robertson, from A List Apart – http://bit.ly/1qmIEJP
Several years ago, I was working on a large, complex application. It was a bit of a legacy project: many different designers and front-end developers had come and gone, each appending a new portion to the sprawling application.…
by Pete Prestipino from ‘Net Features http://bit.ly/NevH6N
Seventy-six percent of e-commerce decision makers believe customers’ perceptions of their brand are directly impacted by the website experience, according to a new survey out from Web infrastructure and cloud hosting provider Peer 1.…
by Allison Howen, from ‘Net Features http://bit.ly/1ecXSJJ
From a young age, we are taught the importance of having a good reputation. A reputation is thought to define someone’s character and often leads people to form opinions about someone or something that they are unfamiliar with.…
by Neil Patel – from Quick Sprout http://bit.ly/1lLk31s
The one thing I’ve learned about blogging over the years is that more traffic doesn’t necessarily equate more revenue. Unless you have a loyal blog audience, it’s rare that you will be able to generate a lot of income because it is hard to convert cold traffic into customers.…
