By , from ‘Net Features – http://bit.ly/1gPE9GY
Marketing automation can seem like the cure to most marketing woes, but clearly not all software systems are created equal.
In fact, VentureBeat reports that almost half of companies are using more than one marketing automation system, with 24 percent using two, 12 percent using three and smaller percentages using even more.…Read More
By Robyn-Dale Samuda, from BloggingPro – http://bit.ly/1mdTqkkIn the crazy rush to get fresh new content out to potential readers, many bloggers often find themselves in a very stressful position. Creating unique, hard hitting content is not easy work and depending on the niche you’re targeting, a “shot-gun blast” kind of approach may be killing both you and your blog’s potential.… Read More
from Yoast – http://bit.ly/1hAo9bq
In releasing our themes, we got lots of reactions about the aesthetics of our themes. Some people found them plain looking, boring or unappealing. Others were very enthusiastic. Of course, there is no accounting for taste. But it made me wonder, how important are the aesthetics of a website?…Read More
by Pete Prestipino, from ‘Net Features – http://bit.ly/RWCnch
Search engine optimization is a process – sometimes a longer process than usual. If you’re finding that it is taking Bing and Google a much longer time to index (and thus rank) your website that is reasonable or normal, then maybe you need to do something about it.…Read More
By Ginny Soskey, from Inbound Hub – http://bit.ly/1k8a5p9
One of the hardest parts about learning something new is that you have little ability to distinguish fact from fluff. You want to soak up as much information as possible without having to fact check every blog post you read on something new.…Read More
By Ginny Soskey, from Inbound Hub – http://bit.ly/1jVMlnn
Some people think email is dead. They say that it’s become so cluttered and spammy that it should be swapped in favor for newer, flashier ways of communicating.
Well, hate to break it to you, but those folks are wrong.…Read More
By Amanda Walgrove, from The Content Strategist – http://bit.ly/1mgeTsW
LinkedIn is now promoting itself as “The Definitive Professional Publishing Platform“—and it’s way more than false bravado.
With 277 million users on the platform, LinkedIn is making a serious investment in new features that give brands the tools to emerge as thought leaders in their fields.…Read More
By Amberly Dressler, from ‘Net Features – http://bit.ly/1gATTvf
The Web is full of myths. Some of these beliefs are simply outdated or were never true to begin with.
Campaigner, the email marketing brand of j2 Global, Inc., enlisted their experts to identify, analyze and label common myths as “busted, plausible, or confirmed,” and are pulling back the curtain to unveil the truth behind industry “best practices.”
“Email marketing continues to be one of the most effective tools that marketers can utilize to drive traffic and increase sales, but there are many myths around executing a successful campaign,” said EJ McGowan, General Manager, Campaigner.…Read More