6 Everyday Twitter Tips

By Allison Howen, from ‘Net Features – http://bit.ly/1tCrex0

Twitter is flying high, as the social network revealed a 16 million increase in monthly active users during the second quarter of 2014 when compared to the first quarter.

This growing user base further cements Twitter as a top social network and represents new opportunities for brands and business professionals to grow their audiences on the platform.…

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Usability Tip: Interfaces Needs Rhythm

By Tammy Guy, from UX Magazine – http://bit.ly/1j44PFB

The overall presentation of a site must be clean and professional in order to gain user’s trust. Consistent and easy-to-use interfaces help users concentrate on the content and flow through the rhythm of browsing.…

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Ten Timely Tips for Terrific Title Tags

By Grant Simmons, from Search Engine Watch – http://bit.ly/1i8yMOC

Google’s most recent results page layout changes meant more than just a search experience update. With the change came adjustments to how each individual result is displayed, which may almost certainly necessitate a refresh for a core search engine optimization (SEO) element: the venerable title tag.…

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Creating Style Guides

By Susan Robertson, from A List Apart – http://bit.ly/1qmIEJP

Several years ago, I was working on a large, complex application. It was a bit of a legacy project: many different designers and front-end developers had come and gone, each appending a new portion to the sprawling application.…

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5 Content Writing Tips to Know

By Gabbie Keegan, from ‘Net Features – http://bit.ly/1nyRgOo

Most writers have to produce content every day, even when they are tired, maybe even sick or uninspired. It can be even more difficult for Internet professionals – who aren’t writers necessarily by trade – to generate content that is click and share worthy, but fierce competition requires them to try.…

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Link Building without Producing Mass Amounts of Content

By Travis Bliffen, from ‘Net Features – http://bit.ly/1qCBTap

In late 2011, the content marketing craze started and with each Google update since, support for it has grown. Today, people often use content marketing and SEO interchangeably, which is a mistake. Content marketing is certainly a part of any great SEO strategy, but if you focus solely upon it, you will miss plenty of valuable links.…

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The Top 10 Features Of A Great Landing Page

By Francis Santos, from Search Engine People Blog – http://bit.ly/1rNaWRZ

Your email marketing landing page holds an important key to your overall conversion success, so overhauling this critical page on your SEO website will pay dividends!

1. Comprehensible URLs

In order to reinforce your branding, your landing page URL should be as readable and short as possible.…

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Setting Up 4 Key Customer Loyalty Metrics in Google Analytics

By Tom Capper, from Moz Blog – http://bit.ly/1ohBqXg

Customer loyalty is one of the strongest assets a business can have, and one that any can aim to improve. However, improvement requires iteration and testing, and iteration and testing require measurement.

Traditionally, customer loyalty has been measured using customer surveys.…

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