Avoiding the Pitfalls of Social Media Sites

By Sarah Brooks, from BloggingPro – http://bit.ly/1iZ6wCV

Obviously, social media is an important and effective way to promote your blog and/or business. However, it is important to use these resources to your benefit, rather than your detriment. You spend enough time working on your blog to keep it fresh and full of new and useful posts, so you want your promotional efforts to have an impact, without requiring an unreasonable time commitment.…

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It’s Time: How to Prep Your Email Marketing for the Holiday Season

By Stephanie Zatyko, from Inbound Hub | Marketing – http://bit.ly/1sdHBzU

It seems like we only just unpacked our fall sweaters, but believe it or not, it’s time for marketers like us to think jingle bells, not jack-o’-lanterns. While consumers are prepping their candy bowls for trick-or-treaters, we should be pouring ourselves a hearty glass of eggnog and planning out our holiday email campaigns.…

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Top 10 Tips to Build a Google-Friendly Site

By Adam Dince, from ‘Net Features – http://bit.ly/WkZxuf

These days, marketers are doing everything they can to leverage non-paid marketing channels to increase operating income and decrease spend. One of the most impactful areas of non-paid marketing is search engine optimization (SEO).…

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Business Blogging Tip: Leverage your Email

By , from Chris Lema – http://bit.ly/1v72Til

If you’re a business trying to figure out how to do this “business blogging” thing, there’s likely an untapped resource of content you’ve already developed. That’s right, you’ve likely already developed the content and just haven’t figured out how to use it.…

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Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

By Glenn Gabe, from Search Engine Watch – http://bit.ly/Y77BQ9

For those dealing with a major drop in traffic due to an algorithm update, I’m not sure there’s a better feeling in the world than seeing recovery. The original algo hit typically feels like a punch in the gut, with serious confusion and frustration quickly following.…

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