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By Will Yakowicz, from Inc.com – http://bit.ly/1ip9n1F
When you need to convey dense data or an important message, your best bet may be to create an easy-to-digest visual.
Do you have a complicated message packed with dense data, an enlightening set of facts, or a powerful message you want to communicate with your customers?…
By Tina Yeung, from ‘Net Features – http://bit.ly/1onLduq
Are footers out-of-date or can we make them better? The truth is, footers have been underestimated. We just don’t think too much about them but if we are trying to find ways to improve the Web experience, we shouldn’t neglect what’s at the end of the page.…
By Diana Urban, from Inbound Hub | Marketing – http://bit.ly/1o7PxwI
Running experiments on your website, such as testing the copy of a headline or trying out a new color for your call-to-action buttons, is crucial to your online demand generation. These tests help you get definitive answers on what works and what doesn’t.…
By Tammy Guy, from UX Magazine – http://bit.ly/1j44PFB
The overall presentation of a site must be clean and professional in order to gain user’s trust. Consistent and easy-to-use interfaces help users concentrate on the content and flow through the rhythm of browsing.…
By Francis Santos, from Search Engine People Blog – http://bit.ly/1rNaWRZ
Your email marketing landing page holds an important key to your overall conversion success, so overhauling this critical page on your SEO website will pay dividends!
In order to reinforce your branding, your landing page URL should be as readable and short as possible.…
By Rebecca Swift, from Fast Company – http://bit.ly/1n9edVr
In the U.S. alone, sales by small businesses account for 54% of the country’s total sales and provide 55% of all jobs, according to the U.S. Small Business Administration. National Small Business Week is here and while it’s clear that small business is big in the U.S.,…
By Tammy Guy, from UX Magazine – http://bit.ly/1g5VZmy
In general—but particularly in the design world—color is a powerful tool. It conveys moods and emotions, adds presence to designs, and builds brand identities. All too often, however, users who suffer from any color deficiencies struggle to navigate their way through our color-drenched world.…
By Paul Boag, from Smashing Magazine – http://bit.ly/1gZkKxS
Our users are precious about their time and we must stop wasting it. On each project ask two questions: “Am I saving myself time at the expense of the user?” and “How can I save the user time here?”…
By Ross Crooks, from Inbound Hub – http://bit.ly/1hdvE9j
Data visualization is a powerful tool to communicate complex information in an engaging way. By visualizing information, our brains can synthesize and retain content more effectively, increasing its impact. But if data isn’t properly visualized, it can do more damage than good.…
By Rebecca Murtagh, from Search Engine Watch – http://bit.ly/1mbEk0a
If you’re still struggling to leverage the website to support goals, you have some catching up to do, as the landscape has recently experienced a tectonic shift.
In early 2014, the landscape in which businesses operate changed forever when Internet usage on mobile devices exceeded PC usage.…
